埃克塞特大学市场营销硕士申请条件：认可大学2等2学位(50%+)任何专业。我们确实会考虑所有与该项目相关的课程表现优异的申请、重要相关工作经验或专业资格相关表现优异的申请。雅思总分7.0，单项不低于6.0。
埃克塞特大学市场营销硕士必修课程
75 credits of compulsory modules：
Code Module Credits
BEMM103 Advanced Marketing Seminars 15 credits 15
BEMM115 Marketing Analysis and Research 15 credits 15
BEMM148 Marketing Strategy 15 credits 15
BEMM166 Integrated Marketing Communications 15 credits 15
BEMM120 Understanding Consumer Behaviour 15 credit 15
埃克塞特大学市场营销硕士选修课程
105 credits of optional modules from the selection below：
Code Module Credits
BEAM045 Accounting for International Managers 15 credits 15
BEMM108 Entrepreneurship： New Venture Development 15 credits 15
BEMM116 Principles of International Business 15 credits 15
BEMM374 Tourism and Marketing 15 credits 15
BEMM164 Consumption， Markets and Culture 15 credits 15
BEMM128 Brand Design 15 credits 15
BEMM126 Purchasing and Supply Chain Management 15 credits 15
BEMM129 Digital Business Models 15 credits 15
BEMM071 Leadership and Global Challenges 15 credits 15
BEMM775 Digital Marketing and Society 15 credits 15
BEMM069 Marketing and New Product Innovation 15 credits 15
BEMM070 Service Innovation and Marketing 15 credits 15
